Cierra Archie
Creative Strategy
& Experiential Marketing
Every moment has a story inside it.
I'm Cierra, a creative strategist, cultural explorer, and storyteller who turns campaigns into experiences and experiences into something people carry with them. This is the studio.
A Point Of View
Too much marketing talks at people. I'm interested in the work that talks with them. Rooted in research, shaped by story, and designed to feel like it was made for one specific person, even when it reaches thousands. That's the standard I hold everything to.
Where I've Been
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Campaigns reaching 14,000+ weekly · #1 Amazon book campaign · Lightning in a Bottle award
85% engagement increase · Pharma brand strategy · Global market research
Influencer campaign strategy · Media coverage · Client team launch
Top 2.2% of 2,700+ applicants · HBCU Fellowship · Career Fair host
Services
Working With Me
Whether you're building a campaign from scratch, rethinking how your brand shows up culturally, or looking for someone to bring a creative vision to life, here's what I do best.
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Experiential Marketing & Campaigns
From concept to activation, I build experiences that earn a place in people's memories, not just their feeds.
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Creative Direction
I translate vision into visual and narrative language. If you have an idea that needs a point of view, that's my favorite kind of project.
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Content & Social Strategy
Content that connects starts with a story worth telling. I help brands find their voice and show up consistently.